How to Get Approved for LTK as a Creator

In today’s dynamic digital media landscape, joining platforms like LTK can elevate your influence and earning potential significantly. The first time I applied to LTK I was rejected. But the second time around, I was approved. Today I’m sharing what I’ve learned about how to get approved for LTK as a creator and influencer.

I’ve been blogging since 2001 – that’s over 22 years! In that time I’ve focused on different ways to earn a full time income as a blogger and influencer. So, if you’re an influencer looking to monetize your content, getting approved as an LTK Creator can be a game-changer. LTK, formerly known as RewardStyle and LikeToKnowIt, is a platform that allows creators to earn commissions by sharing shoppable content with their audience.

With over 8 million shoppers on the LTK app, becoming an LTK Creator can open up a world of opportunities for you. You can follow my brand new LTK account here!

How to Get Approved for LTK

Getting approved as an LTK Creator isn’t always easy. LTK considers applications from creators who have a history of producing high-quality, shoppable content and have an engaged and growing audience.

I was so excited to be approved and while I’m still learning how to leverage the links and promote products that are valuable to my audience, I wanted to share with you some of the things I’ve learned through my research.

Key Takeaways

  • Understanding LTK and its importance is crucial to becoming a successful LTK Creator.
  • Creating high-quality, shoppable content and building brand partnerships can increase your chances of getting approved.
  • Leveraging LTK tools and community support can help you succeed as an LTK Creator.

Understanding LTK and Its Importance

If you’re an influencer looking to monetize your content, you’ve probably heard of LTK (formerly known as RewardStyle). LTK is an innovative platform that connects influencers with brands, allowing them to earn commission on sales generated through their content.

According to the 2023 LTK Shopper Study, “more than 20 million consumers turn to LTK Creator Shops in the LTK shopping platform each month” which means there’s lots of potential for even new creators joining the platform!

One of the key benefits of LTK is its ability to provide a seamless shopping experience for your followers. By using LTK’s tools to create affiliate links to the products you recommend, your followers can easily shop your content and make purchases directly from the brands you promote.

This not only helps to increase your earnings, but also provides a valuable service to your followers. As as user, I love shopping using the LTK app. It makes it so easy to find products I love!

The Role of an Influencer on LTK

LTK creators have a unique opportunity to monetize their social media presence and grow their businesses through collaborations with LTK brands. LTK considers applications from creators who have a growing audience and demonstrate consistency in their content creation.

Social media platforms like Instagram and Pinterest are essential for LTK creators. By creating engaging content and building a strong following, you can attract the attention of LTK brands and secure collaborations. I struggle with Instagram, but I’m working on improving my content on there!

How to Grow as an Influencer

Growing your social media following and engagement is crucial if you want to get approved as an LTK Creator. Here are some tips to help you grow as an influencer:

Be Consistent

Consistency is key when it comes to growing your following. Make sure you are posting regularly and at the same time each day. This will help your followers know when to expect new content from you.

Focus on Quality

High-quality content is essential for growing your following. Make sure your photos and videos are well-lit, in focus, and visually appealing. Use editing tools to enhance your content and make it stand out. But don’t let fear of posting something imperfect keep you from starting – get your content out there and you’ll improve over time. Done is better than perfect and you’ll get better over time!

Creating Shoppable Content

As an LTK Creator, your main goal is to create high-quality shoppable content that resonates with your audience and encourages them to shop.

As an LTK creator, you have access to a wide range of tools and resources to help you succeed. The LTK app allows you to easily link products in your posts, making it simple for your followers to shop your looks. You can also track your earnings and see which products are performing well.

Shoppable content is any content that includes links to products that can be purchased directly from the LTK Shop. Here are some tips to help you create effective shoppable content:

1. Outfits

When creating shoppable content for outfits, make sure to include links to all the items featured in the outfit. You can create a flat lay or collage of the outfit, or even a video showing how to style the pieces. Be sure to include a descriptive caption that highlights the key features of each item.

2. Beauty

For shoppable beauty content, consider creating a tutorial or review video that shows how to use the product. You can also include before-and-after photos to showcase the product’s effectiveness. Don’t forget to include links to all the products used in the video or photos.

3. Home

When creating shoppable content for home decor, consider creating a mood board or collage that showcases the overall look and feel of the room. You can also create a video that shows how to style the decor pieces. Be sure to include links to all the products featured in the content.

4. Family

For shoppable family content, consider creating a video or photo series that showcases how your family uses a particular product. You can also include a review or recommendation of the product. Be sure to include links to the product and any related items.

5. Travel

When creating shoppable travel content, consider creating a video or photo series that showcases the destination and any products that were used during the trip. You can also include a review or recommendation of the products. Be sure to include links to all the products featured in the content.

Building Brand Partnerships

One of the most important aspects of being an LTK influencer is building strong brand partnerships. Collaborating with brands can help you grow your following, increase your engagement, and ultimately boost your earnings. Here are a few tips to help you build and maintain successful brand partnerships:

1. Know Your Audience

Before you start reaching out to brands, it’s important to have a clear understanding of your audience. What are their interests? What types of products and services are they most likely to purchase?

By knowing your audience, you can identify brands that align with their interests and needs, which will increase the likelihood of a successful partnership.

2. Be Professional

When you’re working with brands, it’s important to maintain a high level of professionalism. This means responding to emails in a timely manner, meeting deadlines, and following through on commitments. Brands want to work with influencers who are reliable and easy to work with, so make sure you’re presenting yourself in a professional manner at all times.

3. Be Authentic

One of the reasons brands work with influencers is because they want to tap into their audience’s trust and loyalty. To build a successful partnership, it’s important to be authentic and genuine in your content. Don’t promote products or services that you don’t believe in or that don’t align with your values. Your audience will be able to tell if you’re not being authentic, which can damage your reputation and your brand partnerships.

4. Provide Value

Brands want to work with influencers who can provide value to their business. This means creating high-quality content that showcases their products or services in a positive light. It also means being willing to go above and beyond to promote their brand, whether that means attending events, creating sponsored posts, or collaborating on special projects.

By following these tips, you can build strong brand partnerships that will benefit both you and the brands you work with. The important thing to remember is to always be professional, authentic and focused on providing value to your audience and your brand partners.

Applying for LTK Approval

If you’re an aspiring content creator or influencer looking to monetize your social media presence, getting approved as an LTK Creator can be a significant milestone. Here are some steps you can take to increase your chances of getting approved:

Create a Clean Editorial Design

One of the first things LTK looks for in a potential creator is a clean, professional, and visually appealing editorial design. This means that your social media profile should have a consistent aesthetic and style that reflects your brand and resonates with your target audience. Use high-quality images, choose a color palette that complements your content, and ensure that your profile looks visually appealing and easy to navigate.

Build a Public Social Media Profile

LTK requires that all creators have a public social media profile that showcases their content and has an engaged following. This means that your profile should be publicly accessible, and you should have a significant number of followers who regularly engage with your content. Focus on building a following on one or two platforms that align with your niche, and engage with your audience regularly to build a loyal following.

For me, my largest following was on my blog, Pinterest, and Facebook. I’m still working on building my platform on Instagram!

Apply Now

Once you’ve created a clean editorial design and built a public social media profile, it’s time to apply to become an LTK Creator. Head over to the LTK Creator application page and fill out the application form. Make sure to provide accurate and detailed information about yourself and your social media presence, including your username, niche, and engagement rates.

Be Patient

Getting approved as an LTK Creator can take time, so be patient and continue to create high-quality content while you wait for a response. If you don’t get approved right away, don’t be discouraged. Take the time to review your application, make any necessary improvements, and continue to focus on building your social media following and creating high-quality content.

Like I said, I didn’t get approved the first time around! Don’t get discouraged, just keep working toward your goals. 🙂


Getting approved as an LTK Creator can be a challenging process, but it is definitely worth the effort if you are looking to monetize your content and grow your brand. I’m excited to get started on the platform and learn more about how to add LTK revenue to my income streams.

Frequently Asked Questions

How long does it take to get approved as an LTK influencer?

The approval process for LTK influencers can take up to 2-3 weeks. During this time, LTK will review your application and social media profiles to ensure that you meet their requirements. It is important to be patient during this time and to continue creating high-quality content.

What is the average income for LTK influencers?

The average income for LTK influencers varies depending on the size of their audience, the commission rates they negotiate, and the frequency of their collaborations. According to Indeed, the average salary for an LTK influencer is about $48,000 per year. However, it is important to note that income can vary widely and is dependent on a variety of factors.

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